Now--All Together
Artifact IDMO 1971.76.14
Object Type
Poster
Artist
Cecil Calvert Beall
(American, 1892 - 1967)
Maker
U.S. Government Printing Office
(American, founded 1861)
Issuing Body
War Finance Division
(American, 1943 - 1945)
Issuing Body
U.S. Department of the Treasury
(American, founded 1789)
Date1945
Mediumpaper
Dimensionsoverall H 26 in x W 18 1/2 in (66 cm x 47 cm )
Physical DescriptionA color poster featuring the raising of the American flag at Iwo Jima by four U.S. Marines. White text running along the bottom reads: 7th / WAR LOAN / NOW--ALL TOGETHER. The artwork is by C.C. Beall, done from an Associated Press photo. U.S. Government Printing Office: 1945-O-637980. WFD 11A. Official U.S. Treasury Poster.
Historical NoteIn May 1945 the Treasury Department opened its 7th War Loan Drive. This poster was its centerpiece. It commemorated one of the war’s most dramatic moments—the raising of the American flag on Mount Suribachi during the battle for Iwo Jima. The bloody fight for that Pacific island raged for nearly a month in February and March 1945 and resulted in the deaths of nearly 7,000 Americans. On February 23, 1945, photographer Joe Rosenthal shot a photo of six servicemen raising the flag. Reproduced in hundreds of newspapers and magazines, it became the most famous image of the Pacific War. Artist Cecil Calvert Beall recast it as an artwork for this poster and the three surviving men in the photograph toured the nation to promote the 7th War Loan Drive.
Additional Details
Credit LineGift of P. J. Nickel
National Archives Catalog CollectionFranklin D. Roosevelt Library Museum Collection (National Archives Identifier 735948)
National Archives Catalog SeriesOriginal Posters from World War I and World War II (National Archives Identifier 739394)
Use Restriction StatusUnrestrictedCopyrightReproduction or other use of these holdings or images thereof is unrestricted.In Collection(s)
Exhibitions
Not on view